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Case study · Travel and tour operators

TourReview: an AI review analysis platform for tour operators

ScalaCode built TourReview, a platform that gathers customer reviews for tour operators from several online sources and analyses them with OpenAI. Operators see sentiment, highlighted keywords and overall performance in one dashboard.

IndustryTravel and tour operators
ProductReview aggregation and analysis platform
Scala AIAIOpenAI sentiment analysis
Cloud and dataAWS, PostgreSQL, MongoDB
The client

A review platform for tour operators

Tour operators collect customer reviews on many websites, and that feedback shows what customers think of each tour. TourReview set out to bring the scattered reviews into one place and turn them into insights operators could use to improve their service.

The challenge

Why tour reviews were hard to use

1

Feedback spread across platforms

Customer reviews sat on several online platforms, so operators never saw the full picture in one place.

2

No central system

Operators had no single place to analyse feedback and respond to it.

3

Performance was hard to measure

Without consolidated data, operators struggled to measure overall performance and find the areas to improve.

TourReview reports table filtering reviews by score, agency, date and sentiment
The solution

One dashboard for every review source

TourReview collects reviews continuously, runs AI sentiment analysis over them and shows the results in a dashboard operators can filter.

TourReview dashboard with review counts, NPS and CSAT, beside the email notifications screen
  1. 01

    Continuous data scraping

    Reviews are captured continuously from multiple online sources.

  2. 02

    Scalable data infrastructure

    Python services compile large volumes of review data into PostgreSQL and MongoDB on AWS.

  3. 03

    AI sentiment analysis

    OpenAI-based semantic analysis rates the sentiment of each review and highlights its keywords.

  4. 04

    Advanced data filters

    Filters break the feedback down for granular insight into what customers say.

  5. 05

    Real-time dashboard

    A simple interface puts the latest insights in front of operators as new data arrives.

The results

Scattered reviews in one analysed view

Tour operators read and analyse feedback from multiple platforms in one dashboard. Sentiment analysis and keyword highlighting show where customers are happy and which parts of the service need work.

Multi-source

review aggregation

Real-time

dashboard insights

Tech stack

What TourReview runs on

Backend and AI

Python, OpenAI

Cloud and data

AWS EC2, PostgreSQL, MongoDB

Billing

Stripe

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