LineWork: Revolutionizing E-commerce with Cryptocurrency & NFTs Through Modern Web Solutions

Business Requirements

During the rise of cryptocurrency and its immense potential, there existed a market gap for a platform where users could buy and sell exclusive goods and services directly with cryptocurrency, without the need to exchange it for fiat currency. Furthermore, with the increasing popularity of NFTs, a need for a dedicated marketplace for their trade became apparent. Businesses and individuals sought an inclusive platform that seamlessly integrates with the evolving blockchain technology, caters to a variety of users, and provides an intuitive user experience.

Business Challenges

Lack of a seamless marketplace to directly buy or sell goods and services using cryptocurrency.
Absence of a centralized platform for vendors - both private and professional, to effectively showcase, manage, and analyze their sales metrics.
A gap in the market for a system that promotes products based on relevance and provides a robust ad management system.
The unavailability of a unified NFT marketplace that integrates with a larger e-commerce system.
Challenges in currency conversions within the crypto ecosystem leading to potential entry barriers for potential buyers and sellers.

Business Solutions

To address these challenges, ScalaCode designed and developed "LineWork", for a top enterprise, the app - a sophisticated web app leveraging NodeJS, NextJS, and AWS with integrated blockchain features through Solidity.
"LineWork" not only operates as a marketplace for direct crypto transactions but also offers vendors, whether they're individual sellers or professionals, a streamlined interface to manage, promote, and analyze their products. Integrated with advanced analytics, vendors can easily measure their revenue, view counts, average order values, and even identify abandoned checkouts. The platform’s unique promotional system, based on the Cost-per-click model, allows vendors to effectively promote their products, ensuring higher visibility and sales. Furthermore, with its dedicated NFT marketplace, users can seamlessly trade NFTs using LWCs and other cryptocurrencies.

Key Features

Cryptocurrency Integration: Directly buy or sell using popular cryptocurrencies without the need to convert to fiat.
Vendor Analytics: Comprehensive analytics dashboard for vendors to gain insights into sales, views, average order values, and more.
Promotional System: A Cost-per-click based advertising system for better product visibility.
Multi-role User System: Caters to both individual and professional sellers, with added features for premium account holders.
NFT Marketplace: A dedicated space for trading NFTs using LWCs and other payment modes.
Currency Conversion: Easily convert and swap between popular cryptocurrencies, ensuring flexibility and ease of use for all users.

Technology Stack

Node.js
Next.js
AWS
Solidy
Blockchain